About the Mr.Bricolage Group

Independent business specialist

Mr.Bricolage is a group of independent member contractors, specialising in renovation and home and garden decoration. We are a popular brand with 82% brand recognition (source IFOP May 2023), appreciated by our customers and our partners.

 

3 years ago our Group embarked on a major transformation in order to become the undisputed neighbourhood leader in our market.

 

With a strong focus on proximity, the Group has already exceeded its target of 1,000 points of sale and 100 stores for the concept. To ensure that everyone in France is less than twenty minutes away from a Mr Bricolage store, the Group is continuing its dynamic development.

 

Growth of the Mr.Bricolage group is based on a multi-brand, multi-format and multi-channel offer.

In response to the changing expectations of its customers, Mr.Bricolage SA invests in its neighbourhoods through :

  • its brands: Mr.Bricolage and Briconautes
  • its affiliate status without a brand
  • its online store: www.mr-bricolage.fr

Networking the territory, managing networks and developing multi-channel commerce are at the heart of the development model of the Mr.Bricolage Group.

A group based in France and abroad

As of 31 January 2026 :

  • 1068 points of sale, under brand names or affiliated
  • 454 stores under the Mr.Bricolage trade name (including the French Overseas Territories)
  • 45 stores under the Mr.Bricolage Relais trade name
  • 614  affiliated stores

As of 31 December 2025 :

  • 78 stores under the Mr.Bricolage trade name in 12 countries : 
    • Andorre (1), Belgium (44), Bulgaria (12), Cyprus (1), Congo (1), Ivory Coast (1), Gabon (2), Kosovo (1), Macedonia (1), Madagascar (1), Morocco (9), Mauritius (3)

Mr.Bricolage has what it takes to succeed. The positioning of the group's brands remains centred on proximity to independent traders. This positioning has been inscribed in the DNA of the group since its origin in 1965. Historically, the two flagship departments of the Mr.Bricolage brand are decoration and the garden. These markets are supported by a trend toward interior and exterior home decoration.

 

The Mr.Bricolage Group, which manages the well-known brands Mr.Bricolage and Les Briconautes, is a specialist in independent local DIY trade in France, as of January 31st 2026, with 1068 points of sale, under trade names or affiliated.

Being the reference for independent local retailers

2026–2028 Outlook for Mr Bricolage Group

 

By December 31, 2025, the Group had completed the rollout of the 1Pacte plan, aimed at strengthening the competitiveness and attractiveness of its brands while pursuing a strategy of responsible growth.

 

In 2026, the Group launched the Puissance 1000 plan (2026–2028), building on the momentum of 1Pacte and structured around four key priorities: growth, customer and member relationships, engagement, and ecological transition. The ambition of this plan is to strengthen the Group’s positions in an increasingly competitive market, in particular by boosting competitiveness, performance and the attractiveness of its independent local retail model across all store formats (City, S, M, L and XL). With the same objective in mind, the Group is also continuing to roll out initiatives and pilot projects aimed at enhancing overall performance.

 

From a macroeconomic perspective, the Group remains focused on cost control in a persistently challenging economic environment. Particular attention is paid to maintaining the Group’s financial soundness and managing operating expenses. At the same time, the Group continues to provide close, tailored support to its members and affiliates to foster their long-term development, strengthen their competitiveness and build lasting customer loyalty.
1068
total stores within Mr.Bricolage Group as of January 31, 2026
409
Mr.Bricolage branded stores in France as of January 31, 2026
614
affiliated stores in France as of January 31, 2026
45
Mr.Bricolage Relais branded stores in France as of January 31, 2026
78
Mr.Bricolage stores abroad in 12 countries as of December 31, 2025
2100
Million euros of turnover incl. taxes as of December 31, 2025