The benchmark for local independent traders

Third French DIY actor, the Group is continuing its strategy for growth and has defined 3 lines for development

    1. Boosting the development of the local DIY market
    2. Investing in the future of the networks
    3. Optimising integrated stores

The roadmap for 2014

Targets

At network level: turnover including V.A.T. of 2.5 thousand million euros.

At Group level: ordinary operational margin representing 8% of consolidated turnover.

Major actor on the DIY market in France

Mr Bricolage, Briconautes and Entrepôt du Bricolage stores and partner stores

  • over 604 stores in France
  • 66 stores around the world
  • 2.32 thousand million euros in turnover including V.A.T.
  • over 301 partners (not using Group store names)

Mr Bricolage holds the keys to success in a changing and conflictual environment. The positioning of the Mr Bricolage Group has always been focused on proximity. Its two traditional front-line departments are decoration and gardening. These departments meet the changing expectations of customers spot-on. These markets are boosted by many magazines and T.V. programs on interior design and outdoor home furnishings.


News of the group

Key figures

604 sales outlets using Group store names

301 partner stores

personnel

2.32 thousand million € in turnover